Sesame Street's executive producer on staying relevant after 46 years Video Description

CLP: For us, it's a great way to communicate with the audience. We've got a lot of followers and they're really important to us. It's still not for kids, that's for adults, and so I think on all platforms you need to know who your audience is and cater to that. We've made jokes before about "tweeting" on the show just for the "pun" of it, but you need to know what your audience is and everything that we do -- even if it's in an adult forum -- it's always kid friendly. But, those forms are really for the adult families than for the kids. It's a way to keep them engaged and stay relevant and have some fun with that dual-level of humor that we do.

Videos for 3/11/2015