How the naming of the Aston Martin Valkyrie fits Norse mythology into hypercar history Video Description

Car names are more complicated than one might expect. There’s the emotional and narrative sides — the Norse mythology of the valkyrie and the V-name history for Aston, but there’s also a legal and cultural side. All three finalists for the Valkyrie went through extensive checks to ensure that the names aren’t hard to pronounce, offensive in a foreign language, and that the names are clear of legal protections on automotive trademarks around the world.

Videos for 3/13/2017