A startup shares how it made €20,000 revenue in 90 days

We launched Ruby & Duke on 15th February and in less than 90 days we have hit €20,000 in monthly recurring revenue so I thought it might be useful to explain how we’ve done that. We built the platform from scratch in just six weeks and although we currently fulfil all of the boxes ourselves we will be outsourcing that in month four so as we can focus on customer acquisition, marketing, the brand and our content efforts here. I’ve outlined a few things that have worked and which haven’t worked for us in acquiring our first €20,000 in revenue…

Top News
2
Silicon Valley Takes a Trip to the Farm Belt | MIT Technology Review

When Larrabee began using such sensors, he had to walk into the fields to read each one individually—a process so laborious that he sometimes did it just once a week. But now, every 15 minutes, readings from the 25 sensors are fed into a network of solar-powered information-gathering stations scattered through the orchard. One of the stations transmits that information to a main database via cell signal. Larrabee uses his smartphone or tablet to log on to see that data, which is available almost instantaneously. Using a software platform called PTC ­ThingWorx, he sees two color-coded gauges for each sensor—blue means too much water in a given location, red not enough. Combined with data from weather stations around the property, the information helps ­Larrabee decide when to irrigate, where to do so, and how much water to use, either to maximize growth or to avoid frost. “Everything we do, every time I turn a pump on, everything costs money,” he says. “If I can manage my irrigation to exactly what I need, I’m not running the risk of overdoing it. I’m managing the health of the orchard better.

3
The Verge on Twitter

When you tweet with a location, Twitter stores that location. You can switch location on/off before each Tweet and always have the option to delete your location history. Learn more

4
Google is reportedly building a new version of Android to power the Internet of Things

Google’s interest in software for low-spec devices might take it through the emerging market and straight to the Internet of Things.

5
The Next Web on Twitter

When you tweet with a location, Twitter stores that location. You can switch location on/off before each Tweet and always have the option to delete your location history. Learn more

6
Spotify now does videos and podcasts

Spotify is no longer just a music service. On stage in New York City today, the company shared its new goal of finding the perfect content to accompany every moment in your day. CEO Daniel Ek said his company is taking a "massive leap forward" that "goes beyond the conventional formats." Ek and his fellow executives showcased a new version of Spotify that's more closely aligned with Songza, with playlists tailored for a listener's day. But it's not just limited to music; the new Spotify also brings podcasts to what was previously just a music app. And a new "video capsule" offers streaming video from partners like Comedy Central,  Vice News, and The Nerdist. Essentially, Spotify wants to become your all-in-one jukebox. For everything.

7
Why emotion and personal connection are the key to wearables

There is a fair amount of perceived innovation in wearable technology that is actually static reproduction of what’s already out there — with many recycled ideas lacking in originality, foresight and plausibility. So how do you break into that market and do it successfully?

8
Meet the crown prince of profitable Web pranks

The type of websites that I’ve worked on that have been prank-focused humor, it isn’t all that I focus on. My larger project are all about shining light on issues that have since been forgotten. Give me a month and everyone will be talking about my latest physical product.

9
Google Tone Sends URLs to Nearby Computers Using Sound

Google has published a Chrome extension that allows you to share URLs in an interesting new way. Click a button and a simple chirrup from your computer’s speakers sends the link to other devices in earshot.

10
Applause App Automation wants to make testing apps quick and easy

Applause isn’t moving away from manual testing; it employs over 175,000 testers across the globe to run apps through more acute testing and find bugs a script might not. Applause says it’s better to consider App Automation as a quick means to test features during the process of updating an app.

11
The Top Tablets for Your Kids

But the iPad is not the only tablet on the market that will appeal to your tech-savvy toddler, tween, or teen. There are a number of Android-based slates that won't break the bank, Amazon has a kid-focused Kindle Fire, and toy manufacturers are turning their attention toward rugged tablets that can withstand a few drops, crashes, or throws.

12
Lenovo Shipped Record 18.7M Smartphones in Q4 2014, But Profit Dropped 37%

That figure included 7.8 million smartphones from Motorola, and represented an increase on the 16 million devices that Lenovo shipped in the previous quarter. For its entire year, the company said it shipped a best-ever haul of 76 million smartphones.

13
Microsoft releases Xbox One TV tuner in the US and Canada today

The add-on, manufactured by Hauppage, costs $59.99 and can be linked up with any HDTV broadcast antenna to give you access to over-the-air TV.

14
If Your Shark Photos Aren’t Good, You’re Not Close Enough | WIRED

That isn’t to say Hauser hasn’t had the occasional close call. Once, while photographing tiger sharks in the Bahamas, one of the fish managed to creep up and bite his camera. Hauser stayed calm, pull his gear from the creature’s mouth and gently closed its jaws without incident. It was a different story when he tried to shoot American saltwater crocodiles near Banco Chinchorro, an atoll off Mexico’s southeast coast. The crocs charged at him with open mouths, but Hauser stuck around (albeit out of reach) until they finally got used to him. His scaly subjects weren’t so amicable the next day, however, so Hauser felt it wise to be prudent. “We decided to leave those grumps alone,” he says.

15
Someone just pitched their Apple Watch app to Patrick Bateman

Still, 10/10 for effort, and to any other PRs hoping to get Patrick’s attention: This is a one-time deal. He’s too busy returning video tapes to handle any more pitches.

16
Facebook acqui-hires and shuts down payment startup Tugboat Yards

The startup’s website and embeddable widgets gave people who made podcasts, magazines, and other content a way to receive tips and payments. Some thought that it could help content creators make a living without forcing them to build complex payment systems for their websites.

17
The Week in iOS Accessories: Even more accessories for Apple Watch

Apple’s latest product has spurred a new race among third-party developers: To find out who can make the most essential accompaniment to the Apple Watch.

18
Bundle Photo App Lands on iOS and Android

Digital cameras solved one problem and created another. Gone are the days when you had to plan to take your camera with you for special occasions — only photographers carried a camera around all the time, anyway. Today, anyone with a smartphone has a high-quality camera in their pocket all the time.

19
Comcast Now Supports HBO GO And Showtime On Amazon Fire TV Devices

Though NOW is still somewhat restricted as well – it only works on iOS devices, Apple TV, Sling TV, and the web, the larger goal for HBO NOW is to be a cross-platform service. As HBO expands access to its solution for cord cutters, there will be less incentive for customers to buy a cable tv package – like one from Comcast – in order to watch HBO programming.

20
Invite-only social reading service 'This' now has an iPhone app

The new iOS app makes it easy to read articles shared by members on the service from your phone, post your own, follow others and share interesting links directly to social media.

21
Neal Stephenson Is Here To Answer Your Questions

Seveneves asks and answers the question What would happen if the world was ending? But we know you have even more questions for Neal Stephenson, master scribe of science fiction, cyberpunk, post-cyberpunk, scientific histories, mathematics, cryptography, and all-around technological badassery. Ask away in the comments below!

22
Using Lasers to Reveal the Secrets of Lost Civilizations | WIRED

The caves and shelters of Laas Geel, in Somaliland (an autonomous region of Somalia) contain some of the earliest known and best preserved, cave paintings in the Horn of Africa. The figures, believed to have been created between 3,500-2,500 B.C. show cows and human figures in rich colors. CyArk captured this point cloud with a LiDAR scan of a formation known as the Royal Chambers.

23
Can You Solve This Vietnamese Math Puzzle for 8-Year-Olds?

If you thought the Singaporean logic puzzle was tough , brace yourself for this math problem that was originally set for eight-year-old students in the Vietnamese town of Bao Loc. It’s apparently even stumped someone with a doctorate in economics with mathematics.

24
Master Linux with this great bundle of courses

If you’re short on time but eager to gain an understanding of the vital concepts and commands of Linux, the perfect solution has arrived. Learn to install database servers, master the file system layout of Linux systems and so much more as you conquer the fundamentals through the Linux Learner Bundle.

25
7 Ways To Gracefully Exit A Conversation

Much of the stress of ending a conversation comes from knowing there are other people you should meet or say hello to. So look at the attendee list ahead of time, and figure out who these people are. Do what you can to meet them first. Hang out by the name tags if necessary. Also, knowing who you wish to speak with offers an easy end to a conversation: "Excuse me, I see my old colleague and I need to say hello."

26
Win a premium Android phone

Some of the world’s best phones run on Android, which also happens to be a brilliant operating system. To help you make the most of this matchup, we are giving one lucky reader the chance to pick from three flagship handsets.

27
New Windows 10 preview for PCs now available with Microsoft Edge, changes to how default apps are handled

Last but not least, Microsoft has changed how Windows 10 handles default apps. In Windows 8.1, Win32 applications (those not in the Windows Store) could invoke a prompt asking the user to change their default settings. Windows Store apps could not do this, and instead a “new apps are available” notification banner appeared after installation, and clicking on it would let the user change their default settings.

28
Huawei launches its own IoT platform

The Agile network will act as a platform for companies to build their IoT infrastructures.

29
Windows 10 upgrades won't be free for everyone: Do you qualify? | ZDNet

Ed Bott is a freelance technical journalist and book author. All work that Ed does is on a contractual basis.Since 1994, Ed has written more than 25 books about Microsoft Windows and Office. Along with various co-authors, Ed is completely responsible for the content of the books he writes. As a key part of his contractual relationship with publishers, he gives them permission to print and distribute the content he writes and to pay him a royalty based on the actual sales of those books. Ed's books have been distributed under several imprints: Que Publishing (a division of Pearson Education); Microsoft Press (with production and distribution by O'Reilly), and Fair Trade Digital Exchange, where he was briefly a partner. On occasion, Ed accepts consulting assignments. In recent years, he has worked as an expert witness in cases where his experience and knowledge of Microsoft and Microsoft Windows have been useful. In each such case, his compensation is on an hourly basis, and he is hired as a witness, not an advocate. Ed sometimes receive fees and/or travel expenses for live speeches and webinars from companies and organizations.

30
Google now displays real-time tweets in mobile search results - CNET

So how does the new feature benefit the companies and searchers? Twitter, of course, may lure more users to its own service, which has been growing though not fast enough to please investors. Google, meanwhile, gains access to real-time updates, potentially drawing in more searchers. And for searchers, real-time tweets may offer up-to-date information that may not otherwise appear in Google's search results

31
How a Hacker Could Hijack an Airplane From Their Seat

Although insulated, the two networks in a plane are connected as they share common information about velocity, direction and weather. By monitoring just one network and comparing its traffic to the real world events, it would be very difficult to work out which network signals corresponded to which pieces of information. But by looking at the networks for signals that appear in both at the same time, a hacker may be more likely to infer how the data relate to physical changes.

32
Thank God: There’s Finally a ‘Fireplace’ for Private Jets | WIRED

Having a private jet is largely about having it all, so limitations are not welcome. That makes the safety regulations that ban working fireplaces on aircraft a real problem. Thankfully, Lufthansa Technik—the aircraft services division of the German airline—has created a “Fireless Fireplace” to make business jets feel as cozy as a living room on the ground.

33
Justin Timberlake Wants You To Listen To Higher-Quality Music

AfterMaster isn't the only company trying to tackle this problem. Throughout the music industry, people are trying to improve the quality of music at different stages in the process. Three years ago, Apple launched an initiative called Mastered by iTunes to improve the quality of audio for digital downloads through the iTunes platform. Around the same time, Chris Estes, a Nashville-based entrepreneur, developed a new approach called CLASP that allows artists to record music on analog tape, then convert it digitally to retain more of the sound spectrum. AfterMaster's technology is distinct from these other approaches because it can be incorporated into any existing electronic device at a relatively low cost.

34
Silicon Valley Takes a Trip to the Farm Belt | MIT Technology Review

When Larrabee began using such sensors, he had to walk into the fields to read each one individually—a process so laborious that he sometimes did it just once a week. But now, every 15 minutes, readings from the 25 sensors are fed into a network of solar-powered information-gathering stations scattered through the orchard. One of the stations transmits that information to a main database via cell signal. Larrabee uses his smartphone or tablet to log on to see that data, which is available almost instantaneously. Using a software platform called PTC ­ThingWorx, he sees two color-coded gauges for each sensor—blue means too much water in a given location, red not enough. Combined with data from weather stations around the property, the information helps ­Larrabee decide when to irrigate, where to do so, and how much water to use, either to maximize growth or to avoid frost. “Everything we do, every time I turn a pump on, everything costs money,” he says. “If I can manage my irrigation to exactly what I need, I’m not running the risk of overdoing it. I’m managing the health of the orchard better.

35
KFC's food tray keyboard saves your phone from greasy fingers

Using your smartphone while scoffing fast food will leave your shiny display covered in grease and grime, but thanks to KFC, there’s a better way to live-tweet what you’re eating.

36
Flare Audio R2PRO headphones: Brilliant sound and nothing more

Once in, I was surprised by just how comfortable they were. I barely noticed they were there. I managed to sit at my desk with them in for eight hours and never once needed to take them out because my ears were aching. The headphones did start to itch after four hours, but that would be classed as excessive use. Most people would actually step away from their laptop at some point during that time.

37
Read Hillary Clinton's Benghazi Emails Right Here

Since the State Department’s taking its time making public information public, The New York Times just released about a third of Hillary Clinton’s private, Benghazi-related emails. Read up because it’s transparency America’s been denied—plus it’s just fun to read politicians’ private correspondence.

38
Could a 'super-Earth' be even more habitable than our own planet? - CNET

In fact, a pair of scientists have been looking into the possibility that there might be a distant planet (or a couple of them or maybe 3 billion) out there more suitable to supporting life as we know it. They even describe what such a "superhabitable" planet might look like -- a super-Earth with a mass double or triple that of our planet, orbiting in the habitable zone around a K-type dwarf star several billion years older than our sun.

39
74% off lifetime subscription to Blur Premium privacy protection

It means you can avoid nuisance calls and spam, while the credit card accounts can be set to self-destruct after a certain time to prevent fraud. To make using the masked details easier, Blur offers to auto-fill forms and automatically log in to recognized sites, and there are iOS and Android apps available, too.

40
The Surprisingly Complicated Physics Of A Light Bulb

41
Google Fiber said to be a conduit for piracy fines - CNET

We have not shared any information about you with the complaining party, nor will we unless we receive a subpoena or are otherwise required by law to do so. Please be aware, however, that our Terms of Service forbid the use of your Google account for unlawful activities [..] repeated violations of our Terms of Service may result in remedial action being taken against your Google Fiber account, up to and including possible termination of your service."

42
Destiny: How To Dominate in the Trials of Osiris - Best Way to Play - IGN Video

Here are a few high level strategy tips that will help you win the best armor and weapons in the Trials of Osiris.

43
Algolia Grabs $18.3 Million From Accel For Its Search API On Steroids

Moreover, Algolia is very easy to implement on your website as the company opted for a SaaS strategy. It means that you can implement the company’s search engine for database objects in just a few lines of code thanks to its hosted API, feed the service with JSON-formatted data, and customize it to your needs. After that, your users can start searching right away. They will interact with Algolia’s servers without ever leaving your site. With 12 different data centers across the world, Algolia tries to make the experience as responsive as possible for its users.

44
Well, look at that: Spotify launches video - CNET

However, making Spotify a source for more diverse entertainment risks confusing consumers unfamiliar with the new model of charging a monthly $10 subscription for all the music they want to hear. Spotify identifies its core users as tech savvy early adopters and people who are dogged music fans -- but that leaves a wide swath of mainstream consumers untapped. Will those potential new customers be confused about what they're being asked to pay for if Spotify has comedy clips from Comedy Central shows and news segments from Vice News?

45
This Is What It Looks Like To Break The Rules At Work

Rules, you may have heard, are meant to be broken. And whether it's smashing your boss's office window ( Charlie Wilson's War ), or eating the inventory ( I Love Lucy ), or lighting a desk on fire ( Tommy Boy )—no one breaks work rules as thoroughly as the stars in these amazing, brazen clips of questionable on-the-clock behavior. We're not suggesting you act in similar fashions—though that paper-jam-inventing printer had it coming ( Office Space )—but as we explore The New Rules of Work this week, it's helpful to have a visual on what a cubicle-busting iconoclast really looks like. And . . . action!

46
Twitch adds on-demand videos to mobile app

Owners of iOS devices just have to update the app to enable the new feature. But Android users have a bit more legwork. Twitch had to make some changes to the Android version to “address a possible security vulnerability,” so you have to delete the old app and install the new one from the Google Play store .

47
Reports: Apple Maps to finally add transit directions in iOS 9

So what took so long? Well, according to a Thursday scoop in 9to5Mac , Apple was prepping a Maps overhaul for iOS 8, but pulled the plug prior to last year’s WWDC for a whole mess of reasons. The company reportedly didn’t have enough cities’ transit information ready to go in time, and the data it did have wasn’t completely accurate. Those problems have apparently been fixed. Apple is also working on indoor mapping, but that might not be ready to go in time for iOS 9’s rollout.

48
How to get the beta version of Microsoft’s Outlook app for iOS

Microsoft is asking people to use the beta version of the app as their primarily email on their iOS devices — and it will remove those who don’t use it on weekly basis from the beta.

49
Xbox One Digital TV Tuner hits the US and Canada today

The Xbox One is already an entertainment powerhouse. But, starting today, those of you in the US and Canada will have the chance to get even more out of it. Microsoft has announced that the official TV tuner for its Xbox One , which lets people watch over-the-air channels directly from the console, is now available in these two countries. As a refresher, this feature first hit Europe last year , so it's taken a decent amount for it to arrive in North America. You can get the Hauppauge Digital TV Tuner for $60, though you'll also need an HDTV antenna for it to work as intended.

50
ASUS Transformer Book T300 Chi review: thinner than air, but at what cost?

In the plus column, the Chi's all-aluminum casing feels solid, even if the full package is on the heavy side. I also like how the 12.5-inch screen has the tiniest of bumpers lining the edges; for all intents and purposes, it looks like edge-to-edge glass. Speaking of the sort, though the Chi is available at the lower end with a 1,920 x 1,080 display, I tested it with a higher-end, 2,560 x 1,440 panel, with a pixel density of 235 ppi. Particularly at $899 -- what my particular configuration costs in the real world -- this is a great screen: vibrant and crisp, with wide viewing angles, thanks to the IPS panel. In addition, there's an active digitizer inside, allowing it to recognize 256 levels of pressure sensitivity, whether through pen or finger input. That puts it on par with the Surface Pro 3, with one difference: The stylus pen here is sold separately, for $40. Unfortunately, I didn't get to test it out as part of my review, so I can't vouch for pen performance, except to say that having a pressure-sensitive screen at this price is already a plus.

51 Spotify will match music to your running pace
52 How Facebook Turned The Social Graph Into A Hacker Alarm System
53 Experts bust Android security myths
54 Apple upgrades some 27
55 Mark Shuttleworth: Why Ubuntu mobile really matters | ZDNet
56 1/ Some Personal News
57 Los Angeles' minimum wage on track to go up to $15 by 2020
58 The $200 Million Startup That Brings Happiness To Your Workout
59 Grand Theft Auto creator sues BBC over behind-the-scenes look at game - CNET
60 Salesforce Pops 3% On Revenue, Earnings Beat In Its FQ1
61 Hey Spotify: Not Every Tech Company Needs to Be Everything | WIRED
62 How London's Tech City is starting to grow up, whether it wants to or not | ZDNet
63 On the road again: EA reboots 'Need For Speed'
64 Shopify shares soar in debut, close 51% higher in New York
65 Social media: Socialbakers announces analytics, analytics, and more analytics (and Sina Weibo deal)
66 We Got Buckminster Fuller's FBI File
67 Demolition making way for new Apple Campus 2, Phase 2 buildings, aerial footage shows
68 Greg Grunberg Returning for Heroes Reborn - IGN
69 InboxSDK
70 Seinfeld will debut on Hulu on June 24th
71 QuizUp Just Turned Into A Social Network
72 Why ContentEditable is Terrible
73 SoftBank President Arora to replace Son as Yahoo Japan chairman
74 AMD Radeon graphics run Witcher 3 just fine, unless Nvidia HairWorks is enabled--and that's OK
75 Ignition Partners raises $200M fund to back more enterprise software startups
76 Google Maps gets even more detailed traffic features
77 Google Is Close to Unveiling New Web Photo Service
78 The Highest-Paying Jobs Of The Future Will Eat Your Life
79 Stripe In Talks For New Funding At A $5 Billion Valuation
80 Delta's utterly insane, meme-filled new safety video - CNET
81 Why This Could Be A Great Time To Be Unemployed
82 Silicon Valley's Army of Advocates in Washington
83 Not so fast: connected cars could cause data traffic jams
84 Leap Transit shut down by the state for operating illegally
85 Apple plans to refresh iOS 9, OS X 10.11 using new Apple Watch font
86 Google may reveal internet of things OS at event next week
87 BlackBerry to buy up to 12 million shares for cancellation
88 Supernatural: "Brother's Keeper" Review - IGN
89 Twitter Hand-Holding for Clients No Defense for Growth Slowdown
90 Quickie Is An Ephemeral Messaging App That I Actually Like
91 LG’s 55-inch 'wallpaper' OLED display hangs on the wall with magnets
92 Light-based computers in development, to be millions of times faster
93 Simple Website Flaw Exposed Data On Millions Of Charter Internet Customers
94 This is Spotify Running.
95 Man who flew gyrocopter onto US Capitol lawn faces nine years in prison
96 USA TODAY Interview: PayPal's new CEO talks payments, passion
97 Microsoft leaks its brand new chat app for iPhone | Cult of Mac
98 Should you get a 4K TV for gaming? - CNET
99 Chromebook Sales Predicted To Grow 27% This Year, To 7.3M Units
100 Amputees control bionic legs with their thoughts