The Science Behind How PepsiCo Gives Customers Exactly The Flavors They Want

On this week's edition of Innovation Undercover, step into PepsiCo's savory Culinary Innovation Center in Valhalla, New York to discover the secrets behind potato chip flavors like Flaming Crispy Chicken and Cheeseburger. These flavors were not dreamed up by some slacker dude with the munchies—they are the result of years of research, development, and, in some cases, failure. Watch the video above to find out what super-calibrated tech is required in order to make 30 perfectly ridged potato slices every second —and much more.

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Astropad and FiftyThree Announce SDK Partnership

Indeed, the Pencil eraser, in combination with Astropad, works analogously to the eraser on a Wacom tablet — or a real-world eraser for that matter — just flip to its back end to automatically switch to eraser mode. “The ease with which you can switch between drawing and erasing is my favorite feature of Astropad and Pencil,” Ronge said.

TNW Launchpad: Connecting Startups to Corporates via Real-life Meetups

Normally when people talk about startups and corporates, it’s in opposition: one disrupting the way the other does business, or sweeping in with an outlandish acquisition in order to protect the status quo.

A Founder’s Story: How DogVacay Revolutionized Pet Care

Hey everyone! I’m KC Ifeanyi with Fast Company and we’re live chatting today with Aaron Hirschhorn, CEO and founder of DogVacay, on how his company is revolutionizing the pet care industry. Aaron, thanks for joining us today.

Apple to offer 'Apple Watch Basics' Workshops at retail stores starting April 24

I think the in store sales may be even later than June, I pre-ordered my Apple Watch on release day after trying it on and was told by the staff member that the shipping time was around 4-6 weeks. My order status currently says, dispatching June. I can't see that they would be able to fulfil all the pre-orders leading up to June and still have a big enough stock to release in store in June also.

How I tried and failed to be social at Coachella

I was still in a good mood before Day One had officially kicked off at 11 AM that Friday. On the advice of the Uber driver who took me to pick up my press badge at an offsite location, I carpooled to the festival grounds with two friends of mine from New York who were also in town to work Coachella, albeit for fashion. That driver had warned me that while Ubering to Coachella would likely work out okay, getting back home using the service at night would not be advisable. So, in my cutoffs and layered head-to-toe with a thick mist of ultra-dry SPF 45 sunscreen, I began the long, dusty walk to the grounds. On my right wrist were two bracelets: one designating me as media, the other designating me as a VIP and embedded with an RFID tag I had to register online with the organizers that granted me access to the festival's inner sanctum. It was this RFID bracelet that we waved in front of a walkthrough scanner that tracked our comings and goings.

High-performance, huge capacity storage devices | ZDNet

Summary: While the cloud has appeared just in time to offer free (or at least cheap) and easy access to gigabytes of storage space, some people like to keep their data close to hand. Here are some of the best storage devices money can buy that will help you keep your data safe.

We've Seen 7 Minutes of Star Wars Battlefront Gameplay - IGN

The footage shown at Celebration showcases Walker Assault, one of the game's biggest modes – it's been confirmed that matches will support up to 40 players. It's the first thing we've seen because it shows Battlefront at its most impressive and epic. Large numbers of infantry are taking on a variety of vehicles, and there are plenty of vehicles at the players disposal; producer Ray MacLeod confirmed that "TIE Fighters, X-Wings, AT-ATs, AT-STs, snow speeders, speederbikes, and of course, the Millennium Falcon" will all be playable. It's worth pointing out though that aerial combat will be limited to in-atmosphere dog fights, with space for off limits right now. Bach explains why: "The core of Star Wars battles — the Endors, the Hoths, et cetera — you want to take that to perfection. You want to do it right. Space is hard, right? Not from a [development] perspective, but from a logistical perspective. Is that fun? For us it doesn’t make sense to create a battle above you if you’re fighting other players who are not there to fight. Our focus is to do planetary battles. "

This Is Ceres' North Pole

NASA's Dawn spacecraft has spent a month in the shadow of Ceres. But now, the highest resolution images of the dwarf planet to date reveal its north pole.

Tech Time Warp of the Week: When Samsung Tried to Woo the West With Boomboxes | WIRED

In the video above, first aired in the U.K. in 1980, the host walks us through a number of ’80s-era electronic products, such as a boom box and a VCR, noting that they were all made by one of the world’s leading manufacturers. In the end he reveals that the products weren’t made by Sony or any other household name, but by Samsung, then a relative unknown in the West.

This 'Smart' Pillow Connects To Your Phone And Uses Speakers To Help You Sleep

The most interesting aspect of the pillow is its speaker system. Yes, this pillow has speakers, and they're actually supposed to help you get better-quality rest. They emit "slow, low-frequency noises that are relaxing," Chrona's co-founder and vice president, Ben Bronsther, told The Huffington Post in a phone interview. These low-frequency sounds are intended to lull you into a deeper sleep.

Open for business: Android for Work shows up on Google Play | ZDNet

The Korean company helped Google deliver some key components of Android for Work, such as 'work profiles', which are native to Android 5.0 Lollipop thanks to its support for multi-user accounts. The Android for Work app is for older devices through to Android 4.0 Ice Cream Sandwich to Android KitKat 4.4, which covers the vast majority of Android phones in use today.

Apple Pay Plans to Launch in Canada This Fall

However, Canadian banks are concerned, in part, about what they consider “onerous” terms of commercial agreements for Apple Pay, according to people familiar with the matter. It is also possible that Canadian banks could face higher costs than their U.S. counterparts, some of those people said. A base case for Canadian banks could be in the range of 15 to 25 basis points on credit card transactions to Apple, according to one of those people.

OptiShot2 is a fun golf sim that also improves your game

Then came the acid test: a real golf course. I played my first real round of the year and lo , I actually scored decently. So, the OptiShot succeeds on two counts for me -- it's super fun, and it helped my full swing by forcing me to practice better. It can't help your short game much, but the chipping and putting simulations are good enough to keep it fun. My only reservation is the price: a full setup, including the octagonal mat, net and a few courses runs nearly $1,000, the same price as a membership at my local club. But if you're a golf nut with means, it'll give you a fun way to practice so that when you hit the links for real, you'll be ready.

Anita Sarkeesian, ‘gaming’s feminist advocate,’ is one of Time’s 100 Most Influential People

As the medium of gaming has matured, so too has the subject matter of games. The cultural footprint of games has grown so much over the past few decades that it is starting to be weighed alongside other popular media such as film and television. Accordingly, criticism has started to mature, as well. Sarkeesian’s work is akin to Laura Mulvey in the 1970s, who theorized the role of the male gaze in popular film. Using the established framework of feminist theory, Sarkeesian is shedding new light on some of the inherent assumptions and biases in a video game industry that primarily targeted young men during its foundational decades. Unlike some of her academic forebears, however, Sarkeesian aims to bring these issues into popular discourse, using YouTube videos and accessible language to reach wider audiences.

Ben & Jerry's spoofed Apple's classic 1984 ad for a stoner burrito

Anecdotally speaking, April 20th is an important day for a subset of Ben & Jerry's most rabid fans — or to put it more bluntly (pun intended), stoners love ice cream. Ben & Jerry's is celebrating 420 with a new decadent amalgam of sweets that it's calling the Brrr-ito (that's with three consecutive r's).

Bing on Android and iOS now lets you find more images without typing

As you can see, search terms are now “bubbled” in the search box into intelligent groups. Exploring more is as simple as tapping on any of the bubbles to pivot your search around each entity and expand to new topics.

Mark Zuckerberg says Facebook's free internet project is 'not in conflict' with net neutrality

Unlike in the United States, the primary net neutrality argument in India right now isn't about fast lanes — it's about what's known as "zero rating." Zero rating means that accessing some websites and apps doesn't eat into an internet subscriber's data allotment. In the case of, access to zero-rated websites is given away for free with the goal of offering some internet connection to those who can't afford any. The side effect of this, however, is that people are much more likely to use free websites than any other websites, giving a distinct advantage to companies that are included in Some opponents have argued that Facebook's intention is to make people  confuse the internet with Facebook itself .

Apple Pay Is Reportedly Launching in Canada this Fall

Of course, none of this is terribly surprising – Apple was bound to move outside the US eventually – but iOS fans in Canada may finally have a native mobile payments solution soon.

What You Need to Know If You're Going to Record the Cops

There are some very disturbing videos circulating the Internet right now, depicting the deaths of unarmed civilians at the hands of trained, armed men. Many of these videos even show individuals being shot in the back, or as they try to flee.

A Japanese airline is turning one of its Boeing 787s into R2D2 from ‘Star Wars’

No, it’s not the Millennium Falcon, Star Destroyer, or even Jabba’s barge, but All Nippon Airways’ latest livery will have Star Wars fans booking a flight to Tokyo. As a promotional campaign with Disney, the Japanese airline is painting a Boeing 787 aircraft to resemble R2-D2, the lovable droid from the films.

How to prevent frayed Lightning Cables

When the Lightning cable was introduced, Apple promised improved durability, and I hoped that the cable won’t get damaged like its 30-pin predecessor. The cables, however, weren’t able to deliver on its promise, as many owners complain about frayed Lightning cables.

Astronomers Are Furious About the Roomba Lawnmower

I know, right? What could the makers of Roomba and astronomers possibly be arguing over? This is the story of how an obscure slice of the electromagnetic spectrum become the object of one bitter fight .

A motorless flat antenna could solve horrible in-flight WiFi

Unlike other tracking antennas that use a motor to track communications satellites, the mTenna uses "a holographic approach to electronically acquire, steer and lock a beam to any satellite, with no moving parts." Because the device is thinner than similar antennas on the market, it produces less drag when mounted on the fuselage of airplanes. The drag reduction means less gas consumption, which would make airlines happy. The antenna is still in the testing phase, but if it works, in-flight WiFi might actually become useful.

AT&T might follow T-Mobile as the second national U.S. carrier to kill off two-year contracts

Sources familiar with the matter say that AT&T’s “Project Alice” involves the eradication of its two-year contracts. If AT&T gets rid of contracts, it would mean the carrier’s Next program, which lets you pay off your phone through monthly installment plans and upgrade your phone at a faster rate than two-year contracts allow, would become the only way for people to buy a phone on AT&T. The plan to end all contracts is rumored to roll out at the end of May, but AT&T will not offer unlimited data packages like T-Mobile does.

Google’s new Handwriting app can read your chicken scratch and turn it into text

For Google’s first attempt at a handwriting suite, the app isn’t bad. Compatible with both smartphones and tablets, it’s usable with or without a stylus, recognizes printed and cursive writing, and supports 82 different languages and 20 distinct scripts. Like the handwriting input on Windows 8 and above, it can input text in any app or browser field — if you want to handwrite your tax returns for some godforsaken reason, there’s nothing stopping you.

A 90-Second Lesson On How--And How Not--To Use A Drone

Selling your 2002 Ford Taurus on Craigslist? Yes. Frolicking in the office? Maybe not.

The TIME 100 for 2015 is filled with TED connections

As we perused the  Time 100  today, the magazine’s annual list of the 100 most influential people of the year, we couldn’t help but notice many familiar faces. Among those included for 2015: investment expert Mellody Hobson , public interest lawyer Bryan Stevenson , novelist Chimamanda Ngozi Adichie , political scientist  Samantha Power , economist Thomas Piketty and mental healthcare advocate Vikram Patel . Below, watch the TED Talks from these fascinating people.

Find Your Lost Phone Immediately With This Simple Google Trick

Thanks to a new update from Google, you just have to type "find my phone" into Google Search, and it'll show you where it is with startling accuracy. It can also make your phone ring if you still can't figure out exactly where it is.

6 creative iPhone Camera tricks that'll let you capture awesome photos

The iPhone doesn’t have optical zoom. You can digitally zoom in by pinching in the Camera app, but the photo quality from this mode isn’t good. If you want to click zoomed-in photos of an object at a large distance, you can use a binocular as a zoom lens. Just place one of the sides of the binocular on the iPhone’s camera lens at the back, and you should be able to click zoomed-in photos without compromising on quality.

Apple details Watch accessibility features in website update

Or they just pull out their iPhone and do it the way they've been doing it on the iPhone, using the watch for notifications only. And even if they don't speak, and many don't clearly enough for Siri (I have a flawless midwest American accent, yet Siri doesn't seem to understand me 40% of the time). there are those predictive responses as you point out which is what most people will be using most of the time in most settings. �

Spent 15 minutes with five Apple Watch bands, left Apple Store and ordered a Garmin Vivoactive | ZDNet

Summary: Matthew Miller made a try-on appointment with an Apple Genius to make an informed purchase decision. After his testing, he decided to ordered something that better fits his needs.

Chrome 43 beta brings Web MIDI support, Permissions API, and upgrading legacy sites to HTTPS

First up, Chrome 43 has gained support for MIDI hardware. This means you can create music without installing any specialized software, as the new Web MIDI API allows websites to communicate with connected MIDI devices (such as a USB-MIDI instrument plugged into your computer, tablet, or phone).

Google Will Still Support Chrome On Windows XP Until The End Of The Year

If you are using Chrome on Windows XP — and for the love of God, I hope you don’t — you’ll still get updated versions of Chrome until the end of the year.

Disney’s New 3D Printer Prototype Makes Huggable Things Out Of Fabric Instead Of Hard Plastic

We’ve seen lots and lots of 3D printers over the last few years, and they almost all have one thing in common: the objects they print are hard* and mostly rigid.

Japan's maglev train breaks world speed record

The train company, known as JR Central, said the maglev was carrying 29 technicians on this week's record-breaking run, though speeds won't be that high once the line opens for business in 2027. JR Central expects the train to run at a maximum speed of 314 miles per hour between Tokyo and Nagoya, which are 178 miles apart. Once the maglev line is up and running, the company expects it to make that journey in 40 minutes, less than half as long as it takes today's bullet trains. Japan has been  looking to export its maglev (magnetic levitation) technology to the US, and has offered to cover part of the costs for a new line between New York and Washington, DC.

Best Buy kicks off tablet trade-in program toward Surface Pro 3 | ZDNet

Whereas you could earn as little as $84 from Microsoft by trading in an original 32GB Surface RT, Best Buy guarantees a minimum of $200 in credit for your tablet exchange. That amount is broken down into a $50 Best Buy gift card and a $150 coupon off a Surface Pro 3. That means you can purchase the base Surface Pro 3 for as little as $599.99, or $100 cheaper than Microsoft's previous price cut.

America's last highway: A photographer travels to the deserted West

Crossing a large swath of the West, Highway 93 traverses 1,457 miles from Montana's border with Canada to Wickenburg, a town of less than 7,000 people just north of Phoenix.

WhatsApp Hits 800 Million Users — 1 Billion by Year-End?

WhatsApp now has 800 million monthly active users, continuing a pace of growth that may put the mobile messaging app on track to hit one billion users later this year.

Star Wars: The Clone Wars - Tons of Info and Images From the Unfinished Episodes - IGN

The panel for Star Wars: The Clone Wars at Star Wars Celebration today gave the audience mixed emotions. On one hand, it was very cool to see a ton of art and early animation for many of the unfinished episodes that were in the works when the show got cancelled. On the other hand, it was a reminder of how much more Clone Wars we could have gotten, and regret over not being able to see these episodes in their completed form.

The Drought Isn't California's Only Water Problem | WIRED

But federal water regulators can compel east valley dam operators to let out flows in order to satisfy downstream environmental needs. And that’s exactly what those dam operators are afraid of: that they’ll be asked to pick up the slack once the west valley farmers and all the coastal cities start tapping the Delta. “If you take that volume of Sacramento River water and divert it under, then they’ll need additional fresh water,” says Jeff Shields, manager of the South San Joaquin Irrigation District in Manteca, a small town east of Stockton. “And that’s when they look to our rivers, so we can become the flushing of the toilet to clean out the Delta.”

This Eerily Accurate Service Analyzes Just About Anyone's Personality And Work Style

Some of the recommendations are spot-on, but others, like Crystal's prediction that I enjoy reading instruction manuals and dislike brevity in emails, aren't as much. Personality assessments can be improved by input from others (Crystal lets users answer questions about others to improve accuracy), but since the service has only been around for a few weeks, I doubt that anyone else provided input for my profile. Overall, I'd rate the accuracy of my profile at about 80%, which is about the average, according to D'Agostino.

The View from the C-Suite on Improving Patient Safety in Hospitals | MIT Technology Review

One of those tensions lies in the need to provide for outstanding care and patient safety while maintaining a financially sustainable institution.  The difficulty in trying to deliver topflight customer service and maintaining reasonable costs and profit margins is a challenge that’s familiar to companies in a wide array of industries.  But in healthcare, success in the former objective is paramount, because compromising patient safety for the benefit of the bottom line can literally have fatal consequences.  Nevertheless, achieving both objectives is important, and, inevitably, hospital executives are feeling the pressure of trying to balance their time between them.  While two-thirds of the respondents surveyed agreed that maximizing patient safety was their top priority, the same percentage said that failing to maximize financial sustainability was the biggest threat to their hospitals.  The survey revealed that the time spent on trying to achieve each objective (patient safety and financial sustainability) was disproportionate to the objective’s stated importance.  Put simply, more time was spent on trying to secure financial sustainability than was warranted by its relative ranking among the executives’ stated objectives, while in the case of patient safety, the opposite was true.

Watch RiffTrax Tackle The Room in Theaters - IGN

If there were ever a movie tailor-made for the RiffTrax guys, The Room is it! Perhaps the most baffling and hilarious independent film ever produced, The Room has won legions of fans around the world and become a favorite at festivals and midnight screenings! It, kind of, tells the story of a San Francisco bank employee (played by writer/director/auteur Tommy Wiseau) whose fiancée seduces Tommy’s best friend. This tears him apart, causing him to: put on a tuxedo, toss a football with his weird neighbor, have long puzzling rooftop discussions, and eventually, throw a very light TV out his own window.

How Your Lies Sound When You Sneak Out Of The Office For A Job Interview - The Outtakes!

How Your Lies Sound When You Sneak Out Of The Office For A Job Interview - The Outtakes!

The New HowAboutWe Will Let You Order A Date On Demand

HowAboutWe , five years old and recently acquired by digital dating giant IAC , is relaunching its mobile app today with a bevy of new features and updated pricing. The most notable update comes in the form of Tonight, a feature that allows users to essentially order a date on-demand.

Apple officially appoints Steve Dowling to VP of Communications

– A + Apple officially appoints Steve Dowling to VP of Communications By Mikey Campbell Thursday, April 16, 2015, 05:20 pm PT (08:20 pm ET) It appears Apple has filled the shoes of former PR chief Katie Cotton, as the company's Leadership webpage now lists former interim communications chief Steve Dowling as VP of Communications. Dowling's executive profile was officially added to Apple's website on Thursday, saying the new head of communications reports directly to CEO Tim Cook. The announcement come nearly one year after Cotton retired in May of 2014 after 18 years of service, much of that time spent under late Apple cofounder Steve Jobs. Dowling is responsible for Apple's worldwide media relations and communications strategy, leading the public relations team as well as employee communications and corporate events. He previously led Apple's corporate public relations team for ten years. Those in the media will be familiar with Dowling, who took up the PR reins as interim communications chief last October.

Apple's feud with antitrust monitor continues; company accused of not cooperating in iBooks oversight

– A + Apple's feud with antitrust monitor continues; company accused of not cooperating in iBooks oversight By Neil Hughes Thursday, April 16, 2015, 10:43 am PT (01:43 pm ET) Tension between Apple and its court-appointed antitrust monitor continues to mount, as Michael Bromwich has accused the iPad maker of reducing its cooperating with his reviews of the company. Bronwich has been assigned to keep tabs Apple's operations following an antitrust lawsuit won against the company by the U.S. government. And while Apple and Bromwich have not seen eye to eye from the start, in recent months the relationship has worsened, he said in a report to Judge Denis Cote, as noted by Reuters . Bromwich told the judge that Apple has taken a more "adversarial tone" in recent discussions. In addition, he said that no interviews have been conducted since January, since Apple has rejected his requests. Apple has taken issue with the extent of the investigations by Bromwich, alleging that his reviews have gone beyond the original intent by the court.

Winning: The Racing Life of Paul Newman - Official Trailer

Attend the Hollywood Charity Screening on April 16th, 2015. Tickets and information available here: Paul Newman had a fifty-plus year career as one of the most prolific and revered actors in American Cinema. Yet few know the gasoline-fueled passion that became so important in this complex, multifaceted man's makeup. Newman’s racing career spanned thirty-five years, and he won four national championships as a driver and eight championships as an owner. Official Release Date: May 22, 2015 For more information, visit:

Bionic Yourself V2.0

Project Bionic Yourself (B10N1C) is a small implant for your arm that makes you a bionic-superhero. The idea comes from utilizing technology to give you a super ability such as wireless control devices by moving a single finger, sense electromagnetic fields, and even scan RFID keys while all being stored inside your body. While these are a few examples, the possibilities range much further. It's also a user-integrated hacker tool that has the opportunity to change life as we know it. The goal of the B10N1C is to explore the application of a small, safe, robust implant that communicates with the outside world through technology and the various user interfaces found in one’s day to day life. The proposed project hinges on the idea of becoming bionically similar to Robocop. Using my knowledge of implantable materials (silicone, polyurethane, etc), I hope to upgrade my body to communicate with the tech-friendly culture that we live in today.

51 AMD Exits Dense Microserver Business, Ends SeaMicro Brand
52 IGN on Twitter
53 The 10 Most Walkable Cities in America | WIRED
54 Roommates stab each other during iPhone vs. Android debate
55 A Conversation With DemocracyOS, The YC Non-Profit That Built A Latin American Political Party
56 Review: Dell Venue 11 Pro Tablet is a laptop in disguise
57 Star Wars' Ian McDiarmid Says Emperor Palpatine Is Dead, Dead, Dead - IGN
58 Moore’s Law turns 50: What’s next for this tale of incredible shrinking chips
59 Star Wars Celebration: Shocking Jedi Showdown 'Part of the Story We Have to Tell' in Star Wars Rebels - IGN
60 Big Data Looms as Next Battle in Europe
61 Sayonara, Sous Vide: Meet the Cinder Sensing Cooker
62 Scientists Scan 100,000 Galaxies But Find No Evidence Of Alien Life
63 Star Wars: Is Finn a Jedi? - IGN
64 Take The Fast Company News Quiz
65 Police officers hilariously use a lost phone to post selfies on Facebook
66 Apple and IBM say big data will save lives
67 Watch the new trailer for Star Wars Episode VII
68 Yelp comes to Apple Watch in latest app update, brings nearby business discovery, search, ratings, more
69 Email app CloudMagic updated with Apple Watch support
70 Instagram Tightens Guidelines to Curb Pornography and Harassment
71 Microsoft Sway gets interactive charts, Accent formatting, and Focus Points
72 19 New Things We Learned About ‘Star Wars 7’ Today
73 Ryan Gosling is in negotiations to star in the Blade Runner sequel
74 Verizon's New Pay TV Pitch Isn't A La Carte TV. But It's Getting Closer.
75 Forbes Tech News on Twitter
76 The future is now: You may already be using IPv6
77 14 ways to use Force Click on your MacBook, MacBook Pro - CNET
78 AMD reports earnings miss of four cents per share on revenues of $1.03B
79 Star Wars Battlefront - Here's Everything You Need to Know - IGN
80 GoPro's CEO makes $284 million a year. That's four times as much money as Apple's Tim Cook.
81 5 Great Cityscape iPhone Wallpapers
82 How The Facebook Bubble Is Driving Online Startups Into The Arms Of Offline Advertising
83 X-Rays Reveal the Beautiful Guts Inside Classic Motorcycles | WIRED
84 Photos show unreleased red sport band for Apple Watch, folding UK charger
85 Apple's Retina MacBook bears first fruits of Anobit acquisition with new in-house SSD controller
86 Apple seeds first OS X 10.10.4 beta to developers for testing
87 15 TechCrunch Stories You Don’t Want To Miss This Week
88 France wants to fight terrorism by spying on everyone
89 Chris Dodd's Email Reveals What MPAA Really Thinks Of Fair Use: 'Extremely Controversial' | Techdirt
90 The Most Productive Ways To Waste Your Time
91 SEC probes bond disclosure in L.A. school district's failed iPad program - report
92 Download the best deals on apps and games for a limited time (April 17)
93 Microsoft Research shows off Handpose, an amazing real-time hand-tracking system
94 How One Enormous Corporation Is Working To Slash Its Environmental Impact
95 Google extends Chrome support for Windows XP until the end of 2015
96 Apple fixes sporadic startup woes with OS X 10.10.3 supplemental update
97 Jay Z wants you to move your Spotify playlists to Tidal using this website
98 Three Weeks After Launch, Vessel Gets Another $57.5 Million In Funding Led By IVP
99 Medium Now Lets You Block Other Users
100 Apple Pay's international rollout may begin this fall, starting with Canada